About Giell.com - Mannequins & Beauty School Supplies

Giell's Story

Giell – the business brainchild of Marcel Bouffard and Joanne Lampron – was established in 2006. After many years of successfully running ecommerce stores through Ebay and Amazon platforms, Marcel and Joanne realized that there was a large gap in the cosmetology market – one that they were servicing quite well on a small scale. Soaring sales, loyal customers, and a growing list of products presented the perfect opportunity for these two great entrepreneurs to consolidate efforts, and create one incredible brand. With a focus on servicing the cosmetology industry as a whole, through one customer-centric portal, Giell.com was born!

Giell is dedicated to an unwavering effort to provide THE BEST service, products, and overall purchase experience to its loyal customers. In an ever-expanding world of ecommerce, buyers have the opportunity to browse, buy, and interact with brands all over the globe. Unfortunately, navigating this virtual world within the cosmetology industry can prove difficult for professionals. Product quality, timely delivery, customer service, and reliable return/exchange policies, are not always guaranteed. With Giell however, this is EXACTLY what their customers can expect.

Giell has taken the opportunity to reinvent how cosmetology students, salons, professionals, and beauty enthusiasts explore, purchase and engage with their products and service company. Through continual efforts to present the latest and best products available, education and tutorial tools, consumer outreach and feedback, Giell.com continues to expand and exceed industry expectations.

Humble Beginnings

In 2006, Joanne & Marcel decided to convert their garage into a mini warehouse and become a real business. Nothing was more exciting than realizing their lifelong dream of becoming entrepreneurs.

Growing Up

In 2010, their operations moved to a 5,000 square foot warehouse in Flowery Branch, GA, not far from their home. Giell Beauty Supply had new headquarters and a focus on servicing the cosmetology industry as a whole.

Mannequins & Beauty Schools

After successfully launching their own line of mannequins in 2012, Giell began specializing in cosmetology mannequin heads and education related products. They adopted a new logo and Giell Beauty Supply became Giell Mannequins & Beauty School Supplies.

Our Specialty

Giell specializes in cosmetology mannequin heads for use in beauty schools, academies and in-salon education. With our large assortment of mannequins, student and educators are sure to find a model to fit their needs. Giell also supplies beauty schools with customized student kits. Salons, educators and schools can choose from several pre-made stock kits, or work with Giell to have their own custom kits.


Product quality is a primary concern at Giell. We believe that excellence in education can only be achieved with the right tools, which is why we stand strongly behind our brands.

With Giell, you can expect:

  • Rigorous quality control
  • Partnership with reputable vendors
  • Superior craftsmanship
  • All products warrantied


Over the years we have maintained a significant percentage of repeat, loyal customers. They know that our service is second to none and hundreds of reviews testifies to that.

Our key service points are:

  • Same-day shipping
  • 100% Customer satisfaction guarantee
  • Free shipping & free returns
  • Easy to reach customer care

Best Price

Because of our national outreach, our prices are highly competitive. Coupled with discounts offered to our Pro-Club members, our value proposition is amongst the best in the industry.

Giell's price guarantee:

  • Price match
  • Volume discounts
  • Exclusive email offers
  • Daily deals & coupons

About the owners

Marcel Bouffard & Joanne Lampron are the proud owners of Giell.com. They both grew up near Montreal, Canada and emigrated to the United States in 1997. They have been happily married since 2003 and love the fact that they are able to work together and live their lifelong dream of being independent business owners.

Marcel Bouffard - CEO - Giell.com
Marcel Bouffard

CEO & Co-Founder

With a background in software engineering, Marcel provides technical leadership for the company, as well as overseeing day to day operations. Outside of work, Marcel is an amateur chef and loves to cook for his family. He enjoys playing tennis with friends and is a fan of formula one racing.

Joanne Lampron - Vice-President - Giell.com
Joanne Lampron

Vice-President & Co-Founder

Joanne oversees purchasing and order fulfillment operations. She is an animal lover and likes to volunteer at her local humane society. Joanne enjoys practicing yoga with her friends. Her favorite hockey team is the Chicago Blackhawks.

Giell.com is Trusted By...